Sometimes you need to speak as many languages as possible to put your message across. The ongoing “Too young to be Married” media campaign has captured the attention of the youth especially those who listen to radio stations or are actively engaged on various social media platforms such as Facebook and twitter.
This being a campaign that’s intended to raise awareness and empower both girls and boys with correct information, skills and networks to enable them recognize child marriage and early pregnancy as a gross violation of their rights and take mitigating action is key in championing Child marriage in South Sudan, we understand that music is one way we can easily pass the message to this category of people.
The song titled “Child Marriage” was composed and produced by Dj Cent, a prominent South Sudanese artists who has been at the frontline of advocacy against GBV using his voice/music to raise awareness on issues of Sexual and Gender Based Violence in South Sudan. Dj Cent is famously known in South Sudan for his song “In-law why are you beating my sister”. A song that dominates radio playlists and programs/events in South Sudan especially during 16 Days of Activism.
He did it again with this new song he produced for the “Too Young to be Married” media campaign. In this song, he highlights the effects of child marriage child at an individual, family and community level. In the video he illustrates the difference between a young girl who is married off at an early age and the other who is sent to school and marries at a later age.
CREW Staffs together with the artist had four (4) radio talk shows on Miraya FM, Eye Radio, City FM and 87.9 Radio One-South Sudan. These talk shows focused on the new song and the song is already becoming a hit on these radio stations. During the talk show while premiering the song, a number of listeners called in to appreciate the initiative taken by Crown the Woman, UNFPA and DJ Cent to end child marriage. Here is the audio link to the song:
http://www.reverbnation.com/open_graph/song/30228390 and the video is also being played on various. you can check it out on youtube as well!